Senior Manager-Marketing Systems job opportunity at JCPenney.



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JCPenney Senior Manager-Marketing Systems
Requires: 10-years - XP
Pattern: full-time
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Bachelor's (B.A.)
Dallas, Texas, United States Of America
Dallas, Texas....United States Of America

The Opportunity At Catalyst Brands, we are on a mission to recenter our business around the customer by empowering our marketing and creative teams with world-class technology. We're simplifying our tech landscape and modernizing our marketing solutions to improve how we develop, manage, and deploy compelling brand content. __ As the Senior Manager of Marketing Systems, you will be instrumental in executing our future MarTech stack. You will lead the delivery of a modernized technology roadmap, with a strong emphasis on implementing a new Digital Asset Management (DAM) system and streamlining our creative workflows. This is a highly visible role where you will build a global team and make a significant impact on our brand's operational excellence and speed to market. __ What You'll Do (Primary Responsibilities) • Drive MarTech Delivery: Serve as the central technology partner for the Marketing organization, leading the execution of our multi-year technology roadmap. You will focus on simplifying our current ecosystem and implementing foundational platforms that support our creative and marketing teams. • Lead DAM & Creative Tech Implementation: Oversee the end-to-end implementation of core marketing solutions, with a primary focus on Digital Asset Management (DAM) and creative workflow technologies. You will manage projects from vendor selection through to a successful enterprise-wide rollout. __ • Build and Mentor a Global Team: #Assemble, #lead, and #develop a high-performing team of IT professionals based in both Plano, TX, and Bangalore, India. You will provide the direction, mentorship, and career development to foster a world-class engineering culture focused on delivery. •Ensure Cross-Functional Collaboration: Collaborate seamlessly with key stakeholders across the enterprise—including Creative, Brand, Digital, and eCommerce teams—to ensure the smooth integration and timely delivery of our marketing technology roadmap. __ •Manage Program Execution: Oversee the program's budget, forecasts, and delivery schedules, ensuring all objectives are met on time and within budget. You will also manage the annual operating plan and effectively prioritize initiatives with business partners for maximum operational efficiency. •Apply Technology Trends: Stay informed on emerging trends in DAM, content management, and creative operations, applying relevant innovations to enhance our solutions and maintain a competitive edge.

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