Growth Marketing - Existing Customer Marketing, Principal/Consultant (Senior Manager/Manager) job opportunity at AIA Group.



DatePosted 29 Days Ago bot
AIA Group Growth Marketing - Existing Customer Marketing, Principal/Consultant (Senior Manager/Manager)
Experience: 10-years
Pattern: full-time
apply Apply Now
Salary:
Status:

Principal/Consultant (Senior Manager/Manager)

Copy Link Report
degreeOND
loacation Hong Kong, HK-AIA Hong Kong & Macau, Hong Kong
loacation Hong Kong, HK-..........Hong Kong

At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone. It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030. And as part of our marketing, distribution & partnership team, you’ll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose-led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping more people live Healthier, Longer, Better Lives.  So if you believe in inspiring a better future, read on. About the Role • Assist in generating creative marketing concepts that align with business objectives and contribute to achieving growth goals. • Make use of big data to create existing customer campaign and utilize advanced data analytics to improve campaign effectiveness and inform decision-making. • Support to design customer campaigns aimed at uplifting customer experience, fostering repurchase behavior, and growing existing customer business. • Support to implement targeted communication to different customer segments for personalized engagement. • Strengthen communication with distribution channels to support seamless execution and engagement • Lead to develop initiatives that enhance customer experience throughout the entire journey for identified segments and groups. • Conduct ad-hoc business analyses to support the development of actionable recommendations for the senior management team Roles and Responsibilities: Continuous development & knowledge build-up of Team members in campaign execution, including the application of analytics model into customer campaigns; Prepare marketing plans and to support supervisor in execution; Work with different departments and team to prepare project plan & communication for campaign launch; Design and prepare agent/ customer communications and to coordinate with parties involved to ensure plans are execute smoothly within the agreed timeline; Work with different departments and distribution channels in promoting ECM campaigns/ initiatives and collecting feedback of campaign; Management of promotional budget; Provide support to team members in meeting business objective; Assist Department Head as a gate keeper in recommending promotional appeals arrangement Minimum Job Requirements: Bachelor’s degree in Actuarial, Business, Marketing, or Statistics with at least 10 years’ relevant experience on business analyses, business development, and database marketing. Prior experience in financial institutions and knowledge of insurance business is preferred Digital experience Results focused, with a track record of achievement Strong interpersonal skills to liaise with various internal and external parties Good in problem-solving Proactive and is an Excellent team player Proficient in English and Chinese, spoken and written Others: You are required to obtain relevant licence if your job involves in regulated activities Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives. You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.

Other Ai Matches

Medical Claims Assessor (Hong Kong Market) - Mandarin Speaking Applicants are expected to have a solid experience in handling Job related tasks
Medical Technologist Applicants are expected to have a solid experience in handling Job related tasks
Legal Counsel Applicants are expected to have a solid experience in handling Job related tasks
(高级)经理,契约管理 Applicants are expected to have a solid experience in handling Job related tasks
Business Audit, Consultant Applicants are expected to have a solid experience in handling Consultant related tasks
Syariah Actuary Applicants are expected to have a solid experience in handling Job related tasks
Investment Chief Compliance Officer & Chief Risk Officer Applicants are expected to have a solid experience in handling Job related tasks
Senior Manager, Business & Financial Reporting Applicants are expected to have a solid experience in handling Business & Financial Reporting related tasks
Equity, Principal Applicants are expected to have a solid experience in handling Principal related tasks
Policy Owner Service, Specialist Applicants are expected to have a solid experience in handling Specialist related tasks
Middleware Platform, Consultant Applicants are expected to have a solid experience in handling Consultant related tasks
Customer Centres, Analyst (Virtual Branch) Applicants are expected to have a solid experience in handling Analyst (Virtual Branch) related tasks
Senior Manager, Business Development & Fund Advisory Applicants are expected to have a solid experience in handling Business Development & Fund Advisory related tasks
Corporate Sales Executive Applicants are expected to have a solid experience in handling Job related tasks
2026 AIA Group Office Summer Internship Program – Group Risk & Compliance Applicants are expected to have a solid experience in handling Job related tasks
Lead Analyst, Digital Distribution Solution Applicants are expected to have a solid experience in handling Digital Distribution Solution related tasks
Senior Analyst, Information Security Applicants are expected to have a solid experience in handling Information Security related tasks
Digital Experience, Principal Applicants are expected to have a solid experience in handling Principal related tasks
Operations Data Governance & Data Strategy, Senior Analyst Applicants are expected to have a solid experience in handling Senior Analyst related tasks
Bancassurance Sales, Analyst Applicants are expected to have a solid experience in handling Analyst related tasks
Actuarial - IFRS 17 Senior Manager Applicants are expected to have a solid experience in handling Job related tasks
Clinic Nurse Applicants are expected to have a solid experience in handling Job related tasks
Executive - Call Centre Applicants are expected to have a solid experience in handling Job related tasks