STAGE IA MARKETING F/H job opportunity at Air Liquide.

Home Jobs In France Tag: Job STAGE IA MARKETING F/H position at Air Liquide


DatePosted 30+ Days Ago bot
Air Liquide STAGE IA MARKETING F/H
Experience: General
Pattern: full-time
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degreeMaster's (M.A.)
loacation France, Bagneux, France
loacation France, Bagneu..........France

We are everywhere in your daily life and you don’t see it ! With our entity Air Liquide France Industrie, we participate of our customer's innovative development applications : the bubbles of your soda, the chip of your smartphone or the reduction of polluting emissions, Air Liquide France Industrie brings together the production and marketing of industrial gases in France with four complementary business lines : Large Industry, Industrial Merchant, Electronics and Hydrogen. The subsidiary has 2,400 employees at 58 sites across the country and serves more than 200,000 customers, from the artisan to petrochemical manufacturers, from analytical laboratories to semiconductors and metallurgy.   How will you CONTRIBUTE and GROW?   Nous recherchons un/une stagiaire de 6 mois à compter de février pour l'équipe marketing AIR LIQUIDE FRANCE INDUSTRIE (périmètre France, Italie, Espagne et Portugal), dans un environnement en constante évolution, pour explorer et mettre en œuvre de nouveaux leviers de croissance en exploitant le potentiel de l'intelligence artificielle. Vous jouerez un rôle clé dans l'intégration de solutions d'IA afin de révolutionner notre gestion des leads, de l'acquisition à la qualification.   MISSION Acquisition innovante de prospects : Rechercher, tester et mettre en œuvre des stratégies d'acquisition de prospects basées sur des outils d'intelligence artificielle et d'autres outils à identifier Déployer des expériences et des campagnes pilotes pour évaluer le retour sur investissement des nouvelles méthodes d'acquisition Enrichissement multicanal de la base de données de prospects : Utiliser l'IA pour automatiser et optimiser la collecte d'informations et l'enrichissement de nos données de prospects sur tous nos canaux (web, réseaux sociaux, bases de données, site de veille concurrentielle, etc.) Garantir la qualité, la cohérence et la segmentation fine de notre base de données de prospects Optimisation de la qualification et de la notation : Concevoir et mettre en œuvre des méthodes de qualification des prospects plus précises grâce à l'analyse de données assistée par l'IA Veille et reportages technologiques : Suivre activement les tendances de l'IA dans le marketing numérique et formuler des recommandations stratégiques Utiliser les outils d'intelligence artificielle pour l'intelligence marketing     Are you a MATCH?   PROFIL Étudiant titulaire d’une licence ou d’un master en commerce, marketing ou avec une spécialisation en données/IA appliquées au marketing Une première expérience (stage, programme d'études-travail ou emploi) en marketing/marketing numérique dans un secteur B2B serait un atout majeur Secteur d'activité : Une connaissance ou une expérience du secteur agroalimentaire est fortement appréciée Connaissances et compétences clés Technologie (cruciale) Très à l'aise avec l'informatique et les outils numériques Fort intérêt pour l'intelligence artificielle et les solutions logicielles Rigoureux et organisé, passionné par les chiffres et les processus Excellentes aptitudes en communication, en analyse et en travail d'équipe Agile, dynamique et curieux, capable de s'adapter rapidement aux innovations   Our Differences make our Performance At Air Liquide, we are committed to build a diverse and inclusive workplace that embraces the diversity of our employees, our customers, patients, community stakeholders and cultures across the world. We welcome and consider applications from all qualified applicants, regardless of their background. We strongly believe a diverse organization opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to innovate by living our fundamentals, acting for our success and creating an engaging environment in a changing world.

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