Brand Manager Content - The Chuan & HLM job opportunity at Pernod Ricard.

Home Jobs In China Tag: Job Brand Manager Content - The Chuan & HLM position at Pernod Ricard


DateMore Than 30 Days Ago bot
Pernod Ricard Brand Manager Content - The Chuan & HLM
Experience: General
Pattern: full-time
Country:
apply Apply Now
Salary:
Status:

Job

Copy Link Report
degreeAssociate
loacation Shanghai, China
loacation Shanghai....China

1. Brand Strategy · Support line manger to develop the core brand fundamentals: positioning, target audience, brand world, and Consumer Engagement Platform (CEP). · Develop and steward the comprehensive Brand Visual Identity Guideline, ensuring all creative outputs are on-brand and premium. 2. Creative Campaign & Asset Development · Conceive and lead the development of the campaign "big idea" and all associated creative assets, including: o Local ATL campaigns across all media. o Core digital assets for key launches and brand moments. o Creative assets for product innovations and limited editions. o Ensure all creative is tailored to market specifications while upholding global brand prestige. 3. Owned & Influenced Channels Strategy · Develop the social media content strategy and calendar for owned channels (e.g., Instagram, Xiaohongshu /Red Note). · Establish social media guidelines to elevate content quality and brand perception. · Architect the brand's influencer collaboration program and strategic sponsorship partnership 4. Operational Excellence & Market Collaboration · Lead the development of the integrated Brand Playbook, providing clear guidelines from ATL to BTL   for market teams. · Serve as the key liaison for Market companies (China, HK, SG, MY, TW, GTR), partnering with Insights team to translate local consumer insight into actionable creative needs. · Manage and nurture relationships with creative agencies and strategic partners to deliver best-in-class work. Job Posting End Date: Target Hire Date : 2025-11-17 Target End Date :
ai summary

Other Ai Matches

Global Tech - Service Management Lead Applicants are expected to have a solid experience in handling Job related tasks
Alternance - Approvisionneur(se) - Usine de Thuir (Perpignan) Applicants are expected to have a solid experience in handling Job related tasks
Whiskey Education & Advocacy Manager Applicants are expected to have a solid experience in handling Job related tasks
Stage – Communication interne – Pernod Ricard France – Marseille – durée : 6 mois - Démarrage : 27 août 2026 Applicants are expected to have a solid experience in handling Job related tasks
Manager, Experiential Marketing Applicants are expected to have a solid experience in handling Experiential Marketing related tasks
MIXOLOGISTA Applicants are expected to have a solid experience in handling Job related tasks
Regional Sales Representative Applicants are expected to have a solid experience in handling Job related tasks
Prevention and Responsible Drinking Initiatives Intern Applicants are expected to have a solid experience in handling Job related tasks
Sales Manager_Modern off Trade Applicants are expected to have a solid experience in handling Job related tasks
セールスレプレゼンタティブ(オフトレード） Applicants are expected to have a solid experience in handling Job related tasks
Key Account Manager Applicants are expected to have a solid experience in handling Job related tasks
Senior Brand Manager - Whiskey Education Applicants are expected to have a solid experience in handling Job related tasks
Global Tech - Enterprise Architect Consumer Domain / MarTech Applicants are expected to have a solid experience in handling Job related tasks
Change & Adoption Intern - Tech Master Data Management - July 2026 Applicants are expected to have a solid experience in handling Job related tasks
Alternant.e Assistant.e Chef de Projet Digital H/F Applicants are expected to have a solid experience in handling Job related tasks
CDD été - Chargé(e) d'animation commerciale Grande Distribution - 85 Applicants are expected to have a solid experience in handling Job related tasks
Global Operations analyst intern - Paris - September 2026 Applicants are expected to have a solid experience in handling Job related tasks
Global Business Process Owner - Manufacturing and Traceability Processes ​ Applicants are expected to have a solid experience in handling Job related tasks
Stage Oenologie - Perrier-Jouët - 6 mois - Juillet 2026 Applicants are expected to have a solid experience in handling Job related tasks
Global HR Engagement, Employer Brand & Diversity Intern Applicants are expected to have a solid experience in handling Employer Brand & Diversity Intern related tasks
CDD été - Chargé(e) d'animation commerciale Grande Distribution - 30 Applicants are expected to have a solid experience in handling Job related tasks
Stage Logistique - Usine Marseille Applicants are expected to have a solid experience in handling Job related tasks
Global Tech - Strategy & Planning Product Manager Applicants are expected to have a solid experience in handling Job related tasks