Digital Marketing & Campaign Manager (m/w/x) job opportunity at Zeiss Group.

Home Jobs In Germany Tag: Job Digital Marketing & Campaign Manager (m/w/x) position at Zeiss Group


DatePosted 14 Days Ago bot
Zeiss Group Digital Marketing & Campaign Manager (m/w/x)
Experience: General
Pattern: full-time
Country:
apply Apply Now
Salary:
Status:

Job

Copy Link Report
degreeMBA
loacation Jena, Germany
loacation Jena....Germany

ZEISS Mikroskopie – Innovation bis ins kleinste Detail! ZEISS Research Microscopy Solutions ist weltweit führend in der Herstellung von Mikroskopiesystemen für die Visualisierung winzigster Strukturen und Teilchen in den Bereichen Forschung und Wissenschaft. Unsere Licht-, Elektronen- und Röntgenmikroskope sowie Softwarelösungen, die KI-Technologie nutzen, ermöglichen bahnbrechende Entdeckungen sowohl in der Biowissenschaft sowie Material- und industrieller Forschung als auch für Ausbildung und klinischen Praxis. Namhafte Wissenschaftlerinnen und Wissenschaftler vertrauen bei ihrer Forschung auf ZEISS Mikroskope, darunter einst Robert Koch, der um 1900 den Tuberkuloseerreger entdeckte. Der Digital Marketing & Campaign Manager unterstützt im Rahmen der globalen Marketing- und Kommunikationsstrategie die Kreation und Aktivierung/Ausspielung von (digitalen) Kampagnen. Der Fokus der Position liegt auf der Nutzung digitaler Plattformen und Touchpoints entlang der Customer Journey zur Generierung qualifizierter Leads und Opportunities. Ihre Rolle Planung und Umsetzung (digitaler) Marketingkampagnen und -projekte Optimierung digitaler Touchpoints mit Fokus auf Conversion und Lead-Generierung Analyse von KPIs und Ableitung von Optimierungsmaßnahmen Erstellung und Steuerung digitaler Inhalte sowie Verantwortung für relevante Kanäle (SEA, Social Media, Email, Web) Ihr Profil Bachelor-Abschluss in den Bereichen Marketing, digitale Medien, Kommunikation oder BWL, alternativ Berufsausbildung in Verbindung mit einschlägiger Berufserfahrung (Online-Marketing, Social Media, Performance Marketing, digitale Medien) nachweisliche Erfahrung im digitalen Performance Marketing (paid, nicht organic) Erfahrung in Redaktionsplanung, Erstellung digitaler Inhalte, Veröffentlichung, Community-Management Kenntnisse im Umgang mit Tools zur Messung der Leistung von digitalen Marketinginitiativen, z.B. PowerBI, Mixpanel, etc. sowie mit Tools zur Erstellung von Inhalten (z. B. Adobe) Erfahrung im Projektmanagement fließend in Englisch (schriftlich und mündlich) Your ZEISS Recruiting Team: Janina Kalmbach

Other Ai Matches

Manager Operational Excellence – Instandhaltung (m/w/x) Applicants are expected to have a solid experience in handling Job related tasks
Messtechniker Produktion (m/w/x) 1 Jahr befristet Applicants are expected to have a solid experience in handling Job related tasks
Planificateur Supply chain H/F Applicants are expected to have a solid experience in handling Job related tasks
Solution Consultant, L2C Tax Applicants are expected to have a solid experience in handling L2C Tax related tasks
Site Reliability Engineer (ASM) Applicants are expected to have a solid experience in handling Job related tasks
Werkstudent Strukturdynamik (m/w/x) Applicants are expected to have a solid experience in handling Job related tasks
Praktikum - Recruiting Coordination (m/w/x) Applicants are expected to have a solid experience in handling Job related tasks
Sales Consultant Applicants are expected to have a solid experience in handling Job related tasks
Strategy Manager - XRX Applicants are expected to have a solid experience in handling Job related tasks
Application Specialist (Surgical Equipment) Applicants are expected to have a solid experience in handling Job related tasks
Freeform Process & Quality Engineer Applicants are expected to have a solid experience in handling Job related tasks
Senior Algorithm Engineer Applicants are expected to have a solid experience in handling Job related tasks
remote-jobserver Remote
Field Support Engineer II Applicants are expected to have a solid experience in handling Job related tasks
Técnico de Aplicações Applicants are expected to have a solid experience in handling Job related tasks
Account Manager Applicants are expected to have a solid experience in handling Job related tasks
(Senior) System Engineer Photonic Integrated Circuits (m/f/x) Applicants are expected to have a solid experience in handling Job related tasks
Field Service Technician (m/f/x) Applicants are expected to have a solid experience in handling Job related tasks
Senior Application Specialist / Developer ServiceNow (ITOM, EAM, ITAM, SAM) (m/w/x) Applicants are expected to have a solid experience in handling EAM, ITAM, SAM) (m/w/x) related tasks
Praktikum Konstruktion (m/w/x) Applicants are expected to have a solid experience in handling Job related tasks
Senior Systems Engineer Image Acquisition (m/w/x) Applicants are expected to have a solid experience in handling Job related tasks
Duales Studium – Produktionstechnik (m/w/x), Beginn Herbst 2026 Applicants are expected to have a solid experience in handling Beginn Herbst 2026 related tasks
Schülerpraktikum (m/w/x) Applicants are expected to have a solid experience in handling Job related tasks
Sales & Service Ops Specialist (Medical Technology) Applicants are expected to have a solid experience in handling Job related tasks