Product Marketing Specialist job opportunity at Baker Hughes.

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DatePosted 27 Days Ago bot
Baker Hughes Product Marketing Specialist
Experience: 5-years
Pattern: full-time
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degreeBachelor's (B.A.)
loacation CN-SUZHOU-81 SUHONG ZHONG ROAD, China
loacation CN-SUZHOU-81 S..........China

Are you an experienced Product Marketing Specialist looking for a new direction? Would you like to shape our marketing & business strategy for the future of energy? Be part of a successful team Our Valves team provides industry-leading products and services that optimize the extraction, production and processing of energy. We help a diverse range of customers across the value chain to reduce operating costs and improve productivity. Partner with the best You will drive product marketing initiatives for APAC and focus on developing/supporting regional marketing strategies, sales enablement. Ensuring product positioning aligns with global standards while addressing local market needs. You will collaborate with global product marketing teams/regional sales/commercial organizations. To deliver impactful campaigns/manage product launches/create localized content that enhances customer engagement and drives growth. As a Product Marketing Specialist, you will be responsible for: ·         Developing and supporting regional marketing strategies aligned with global product positioning and business objectives. ·         Enabling sales teams by creating localized collateral, presentations, and tools that drive customer engagement and support revenue growth. ·         Planning and executing regional campaigns and product launches, ensuring timely delivery and alignment with global marketing initiatives. ·         Collaborating with global PM teams to adapt messaging/content for regional markets. Coordinating with cross-functional teams(sales/commercial/operations) to ensure marketing programs seamless execution. ·         Conducting market research/analysis to identify trends/customer needs/opportunities for differentiation. Tracking and reporting campaign performance, providing insights and recommendations for continuous improvement. ·         Managing regional content development, including brochures/case studies/digital assets tailored to local audiences. Supporting regional events and trade shows, including planning/coordination/post-event follow-up. Fuel your passion To be successful in this role you will: ·         Have a Bachelor in Marketing or related field. 5+ years experience in product marketing/regional marketing/commercial support in industrial or B2B sectors. ·         Have excellent understanding of regional market dynamics and customer needs. Proven ability to develop and execute marketing strategies and campaigns. ·         Have experience supporting events and trade shows, including planning and coordination. ·         Have an analytical mindset with the ability to interpret market data and campaign performance metrics. ·         Have excellent communication and presentation skills for engaging with internal teams and external stakeholders. ·         Have ability to manage multiple projects and deadlines in a dynamic environment. ·         Be familiarity with CRM systems and marketing automation tools. ·         Be Fluent in English and Mandarin, additional regional language skills are an advantage. Work in a way that works for you We recognize that everyone is different and that the way in which people want to work and deliver at their best is different for everyone too. In this role, we can offer the following flexible working patterns: ·         Working flexible hours - flexing the times when you work in the day to help you fit in everything in and work when you are the most productive Working with us Our people are at the heart of what we do at Baker Hughes. We know we are better when all of our people are developed, engaged and able to bring their whole authentic selves to work. We invest in the health and well-being of our workforce, train and reward talent and develop leaders at all levels to bring out the best in each other. Working for you Our inventions have revolutionized energy for over a century. But to keep going forward tomorrow, we know we have to push the boundaries today. We prioritize rewarding those who embrace change with a package that reflects how much we value their input. Join us, and you can expect: ·         Contemporary work-life balance policies and wellbeing activities ·         Comprehensive private medical care options ·         Safety net of life insurance and disability programs ·         Tailored financial programs ·         Additional elected or voluntary benefits The Baker Hughes internal title for this role is: Marketing Experienced Professional - Product Marketing

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