Content Lead job opportunity at Swiggy.

Diploma

Hyderabad, India

Hyderabad....India

summarize with Ai

Create engaging and concise F&B content for Instagram, focusing on local #culinary experiences, trends, and unique dishes in #Hyderabad. __ Collaborate closely with the #production team and post-production to ensure the written content aligns seamlessly with visual elements. __ Stay attuned to Hyderabad's ever-evolving food scene, from street food stalls to upscale restaurants, and translate these experiences into engaging written #content. __ Attend food events, tastings, and restaurant openings to gather first-hand information for posts. __ Stay in touch and maintain relationships with various stakeholders of the F&B industry – PR and Marketing teams, Brand teams, Chefs and Owners __ Maintain a consistent posting schedule and adhere to content calendars to ensure regular and timely updates. __ Respond actively to comments and engage with followers on Instagram to foster a sense of community. __ Collaborate with the internal team to brainstorm creative concepts and campaigns that resonate with the target audience. __ Participate in content planning meetings to contribute fresh ideas and strategies for optimising Instagram engagement. __ Monitor Instagram analytics to track the performance of different types of posts and adapt strategies accordingly. __ Adapt writing style to suit various Instagram formats, such as carousel posts, Stories, and Reels.