VP of Marketing job opportunity at Read AI Inc..

Other

Seattle, WA, United States Of America

Seattle, WA....United States Of America

summarize with Ai

Role Overview: The VP of #Marketing at Read will be the leader in driving growth and defining and executing our brand and product vision, driving performance through paid channels, and building a community that engages across consumer and enterprises. This individual will be responsible for building our growth engine, defining our brand presence, fostering a loyal community, and ensuring that millions more people choose Read AI to be more #productive at work. The ideal candidate will possess a blend of brand #management expertise and insights into consumer behavior. Key Responsibilities: Read AI was recently named by a16z as a Top 50 AI App, adding 50K new accounts daily. VP of Marketing will be responsible for scaling on the organic traction to establish Read AI as the system of record for productivity across consumers and enterprises. VP of Marketing will own the entire marketing stack including product, email, CRM, paid, social, and SEO/GEO. In addition, they will work hand-in-hand with the VP of Communications. Develop and implement marketing strategies built with an ROI mindset to drive adoption among Fortune 500 decision-makers in the SaaS sector as well as consumers searching to be more productive through AI. Add fuel to fire in bottoms-up growth motion that is work (e.g. Slack) to engage and deliver immediate value to consumer users and leverage to upsell to consumers Collaborate with cross-functional teams to create targeted campaigns that resonate with both SaaS and consumer markets. Work hand-and-hand with product to deliver marketing support for product launches and new feature releases. Build upon existing relationships with platforms to leverage partner marketing. Leverage insights from community interactions to collaborate with cross-functional teams to integrate brand messaging into product development and marketing strategies.